Personal Fears Mural

Personal Fears is a jewelry brand which specializes in stainless steel and sterling silver rings, chains and pendants. I was tasked with created a hand drawn mural to be installed on one of the walls in their recently opened Ludlow street store.

The goal of this project was to create a detailed pen and ink drawing which would be blown up and wrapped on the wall of the store. Personal Fears wanted something that highlighted their jewelry while encapsulating the feeling of their brand and the neighborhood in which their store is located. The mural highlights the Williamsburg bridge, which leads to the storefront. Visible themes include stoop hangouts, skateboarding, graffiti, homelessness, essential neighborhood eats, and brainrot.

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Hazard X Jiberish Collaboration